A complete walkthrough for mall teams, shop owners and their shoppers — how campaigns get built, sent, claimed and redeemed, end to end.
VouchrPulse is a platform for shopping centres to run digital coupon campaigns across their whole mall — one dashboard for the centre team, self-service tools for individual shops, and a simple claim-and-redeem experience for shoppers on SMS, WhatsApp and their phone's own wallet.
Instead of printed vouchers or a different system per shop, every offer in the centre flows through one platform: built once, sent to a shopper's phone, and redeemed in person with nothing more than a tap.
Builds campaigns, manages shops, sends via SMS/WhatsApp, and tracks performance across the whole centre.
Creates their own offers, joins centre campaigns, and sees redemption activity — no design or send skills needed.
Opts in once, gets sent offers by text or WhatsApp, and redeems with a tap — on their phone, in store.
Every campaign follows the same four steps, whether it's a centre-wide campaign the mall team builds, or a self-service offer a shop attaches on its own.
The mall team creates a campaign with one or more offers — a percentage off, a fixed amount, a freebie, or buy-one-get-one. Shops can also build their own offer templates and attach them.
Campaigns go out by SMS and/or WhatsApp to the centre's opted-in subscribers, on a schedule or straight away.
The shopper opens their personal digital booklet link and can add any offer to Apple Wallet or Google Wallet, or just keep it open on their phone.
In store, the shopper taps "Redeem" on their own phone — that's the confirmation. No scanning, no app, no POS integration required.
The centre dashboard is where campaigns get planned, sent and measured.
Individual shops aren't just listed in campaigns — they get their own scoped login to run their own promotions.
A shop can build a library of its own reusable offer templates — no design skills or mall admin sign-off needed to create, edit or remove one.
Any campaign the centre has open, a shop can join on its own by attaching one of its offer templates — right up until the campaign starts sending.
Shops see their own performance — messages sent, redemption rate, and which of their offers work best — scoped entirely to their own shop, with nothing from other shops visible.
This is the part shop staff care about most, so it's kept deliberately simple: there's no scanner, no app to install, and no connection to your till system required.
On their own phone, from their digital booklet or wallet pass. That tap is the confirmation — nothing needs to happen on the shop's device.
Staff see the offer and its exact discount value on the shopper's screen and key it into the till manually, the same way they would any manual discount today.
A live redemption activity page shows everything redeemed at the shop that day, so staff can check it against the till at any point.
VouchrPulse doesn't integrate with individual shop POS systems, so a scanner would only add a step without actually connecting to anything. Trusting the shopper's own tap keeps redemption to a single action, in the moment, at the till.
Shoppers opt in once and everything after that happens on their own phone.
Via a WiFi captive portal when they connect to the centre's guest WiFi, a QR code around the centre, or a simple web opt-in page — verified by a one-time code sent by SMS.
Campaigns arrive as an SMS or WhatsApp message linking to a personal digital booklet — every live offer from every participating shop, in one place, always up to date.
Any offer can be added to Apple Wallet or Google Wallet with one tap, so it shows up automatically on the shopper's lock screen when they're near the centre.
A reply of STOP, or a one-tap self-service unsubscribe link, depending on how the message was sent — always available, no login required.
Plans scale with what a centre needs rather than how many shops it has — every plan supports unlimited shops. Exact pricing is tailored per centre; get in touch for a quote.
A flat monthly base fee, with SMS, WhatsApp and other usage billed per-unit on top.
An alternative to the subscription track — a lower monthly base fee, then pay only for the outcomes a campaign actually drives: redemptions and new subscribers.
A demo is the fastest way to see your own shops and offers running on VouchrPulse before committing to anything. We'll walk through the mall dashboard, a shop's own view, and the shopper redemption flow, end to end.
Request a demoBring your own shop list — we'll show you exactly how a campaign looks from build to redemption.
Request a demo